Jonathan Briggs and Benjamin Hall release Tumblrweed, a real-time digital collage featuring as part of the 2018 Leeds Digital Festival. Tumblrweed will be contained within Unit 1A/C of the Corn Exchange. Eli Pariser coined the term 'filter bubble' in 2011 referring to the way that search engines and social media return content based on who you are, who you know and what you do.
Tumblrweed seeks to challenge this bias, handing the filter over to chance - the wind in fact - employing a virtual tumbleweed whose location is determined by a weather API.
Listless, but willing, blowing across a digital landscape, Tumblrweed gathers any text, image and video data to hand. Disparate social narratives are brought together for a fleeting moment before the play-head moves along. These stories are without bias or narrative, based solely on place. So the algorithms are futile: there's no attention to distract. An aim that life-hacks and you'll-never-guess-what-these-celebrities-look-like-nows will never divert.
The results are simple: the echo chamber falls silent. The filter bubble is burst. Tumblrweed represents the intersection between Briggs and Hall's creative research practices. They share an interest in the narrative and narrative-less-ness of post-digital data and in presenting this in a new, visually interpretable forms.