23rd March 2020

How to: Host a Webinar

With our April event now moving to become an exclusively virtual festival, we thought we’d put together a step by step guide for those who would like to explore this option further and make the leap online for Leeds Digital Festival 2020 this spring.

While virtual events might seem like they’d be less engaging, you’d be surprised at the value they can bring and the benefits they can have. They enable you to bring together a wider audience – not limited by their ability to travel to your event, they’re able to tune in and get involved from anywhere.

If anyone can put on a successful virtual festival – it’s the digital and tech sector, surely!


1. Plan your content

So, how can you translate your in-person event experience into something equally valuable for people virtually? The world really is your oyster when it comes to the format your event can take, from live demo’s to Q&A’s – it just depends on what you are trying to achieve, and how you want to interact with your audience. 

Check out this Notion blog for some inspiration, as well as a blog from Empower with some handy tips on how to turn an offline event into an online virtual conference.


2. Choose your platform 

There are so many great free and subscription-based platforms that can help you to deliver a seamless virtual event, each offering different functions and features for both hosts and attendees. Here are just a few we’ve picked out:

  • Facebook Live – Engage with audiences on a platform most already have access to, with no attendance restrictions. 
  • Youtube LiveA quick, easy and free way to reach your audience in real time, available on both desktop and mobile.
  • ZoomAn intuitive, cloud-based platform which has a user-friendly interface and is a great option if you’re on the hunt for free webinar software.
  • ON24 – This software allows you to brand and design your webinar, creating amazing digital experiences for your audience. 
  • Vimeo Livestream – Simultaneously stream your live events via social media, embedded on your site, and anywhere else your audience is tuned in to – all from Vimeo.
  • Airmeet – Designed with a focus on large events to be hosted online and not just meetings, it’s easy to get started for event organisers and easy for attendees to join.
  • Crowdcast – No downloads and one URL to manage it all, from registrations and live events to replays, enabling you to connect to your audience with just one click.

Hosting an online panel or Q&A session? Agile Stationary have created these video conferencing cards, a great tool for improving communication virtually!


3. Submit your event to us

If you think you’re ready to be part of our Leeds Digital Festival April programme by hosting your event virtually, that’s great! You can submit your event to us via our online submission page


4. Promote. Promote. Promote!

While we’ll be featuring your virtual event in our official festival programme, we suggest sharing it on all of your social channels – and if you think you’ve shared it enough, share it again!

Whether your event is physical, virtual or both – lets make #LeedsDigi20 the best yet.