User-Centred design practices are sometimes seen as separate concerns to the delivery of value – encouraging anti-patterns like big design up front and, ultimately, reducing a team’s ability to deliver value at pace.
Philosophies encouraged by DevOps have done much to minimise traditional handovers between engineering and operations; highlighting the simple truth that getting something “working” in isolation from the context in which it is used and supported is pointless.
This talk will cover the way that Hippo approaches delivery and how that ties into our user-centric approach to projects.
Hippo argues the need for a similar philosophy to minimise the unhelpful handovers that currently exist between “design teams” and “delivery teams”; and discusses how user-centred design is not an end in itself – but the reliable and continuous delivery of value to service users is. We call this user-centred delivery.
Hippo is a trusted digital services partner that designs with empathy and builds for impact. By combining data-informed evidence, human-centred design and software engineering, Hippo helps its clients thrive as modern organisations.