The Immersive Web Meets Hospitality

Building the Next Generation of Guest Engagement

How can immersive web technology transform the way we travel and engage with hospitality experiences?

Join us for The Immersive Web Meets Hospitality: Building the Next Generation of Guest Engagement, part of Leeds Digital Festival 2025, and explore how 3D tools and immersive storytelling are reshaping tourism, from how journeys are planned to how they’re experienced.

We’ll dive into a real-world case study of a digital detox tour, designed using 3D walkthroughs and immersive content to help travelers unplug, understand their itinerary in advance, and ease cross-border planning stress. From remote inspection to sensory previews, discover how immersive design boosts guest confidence, transparency, and personalization.

Why attend?

• See how immersive tech creates more intuitive, accessible travel experiences
• Get inspired by practical applications in hospitality, wellness, and tourism
• Learn how 3D and virtual tours can enhance storytelling and operational clarity
• Explore tools for building emotional connection and anticipation pre-travel
• Network with like-minded professionals across tech, tourism, and digital design

Agenda:

• 5 mins – Welcome & context: Why immersive matters now
• 15 mins – Case study: Designing a digital detox experience with 3D tools
• 10 mins – Cross-border tourism made easier through immersive UX
• 10 mins – Tools & workflows for immersive web experiences
• 10 mins – Q&A + Open discussion
• 10 mins – Networking

Good to Know:

Bring a smartphone or tablet if you’d like to try interactive demos.

The event is suitable for all experience levels—no tech background required.