Communications, be it digital or beyond, have become more complex than ever.
The different channels for brands that are trying to not only interrupt their audience’s day but convince them to buy (and keep buying) are endless. Where consistency of messaging is concerned, this bottomless list of options makes for difficult work.
Our team at Hatch have developed a delivery framework that underpins everything we do, from insight and creative to channel strategy and measurement, bringing previous convoluted campaigns to life across channels that don’t just win visibility, they make people act.
We call this Supercharged Storytelling.
In this session, we’ll be talking through how we do this, what it means for our partners and how you need to be thinking about your approach to connected communications, and covering:
• Truly understanding your audience’s behaviors, and how to influence them
• Building a channel strategy
• Capturing creativity that lives on every channel
• Measurement. More than reach and CTR. What are we actually trying to achieve?
Leave with actual tools that you can implement in your brand to turn the dial when it comes to the numbers that matter, the bottom line.
Best for brand teams across; PR, social, content, experiential.
Drinks and snacks will be provided, as well as a post-event networking session in the Hatch ‘727’ Bar.
Associate Client Delivery Director, Hatch
Associate Creative Director
Associate Social and Content Director
