Communicating your Use of AI

Hosted by The PHA Group

AI technologies have opened a new realm of possibilities for all industries and sectors. From language model chatbots to smart assistants and analytical tools, businesses are recognising the value of AI in improving processes, optimising decision-making, enhancing customer experiences, and gaining a competitive edge.

For tech businesses pursuing a high-growth, scale-up strategy, there are significant cost-savings and efficiency gains from AI. However, there are two questions to consider:

1) Which AI technologies should be integrated into the business?, and 2) How should businesses communicate their use of AI to stakeholders, clients and the wider public?

Communicating a company’s use of AI is essential for transparency, building trust, gaining a competitive advantage, engaging stakeholders, ensuring regulatory compliance, educating the public, and fostering employee engagement. It demonstrates the company’s commitment to responsible and ethical AI practices, while also showcasing its innovative approach to leveraging AI for business success.

This session will discuss the importance of an effective strategy for tech businesses to announce their use of AI, providing a framework and list of considerations to help guide the adoption, integration, and communication of AI.

AI & Machine Learning, Marketing & PR
Communicating your Use of AI
21st Sep 2023 9:00am - 10:00am
Hosted by The PHA Group
Clockwise Leeds Greek Street Leeds LS1 5SH
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