BRANDING TECHNICAL COMPANIES: COMMUNICATING COMPLEX IDEAS EFFECTIVELY

Event Details

When

Wednesday 25th Apr - Wednesday 25th Apr
1:00 pm - 4:00 pm
2018-04-25 13:00:00 2018-04-25 16:00:00 Europe/London BRANDING TECHNICAL COMPANIES: COMMUNICATING COMPLEX IDEAS EFFECTIVELY Leeds LS12 1BE, UK

Where

Leeds LS12 1BE, UK

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Cost

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BRANDING TECHNICAL COMPANIES: COMMUNICATING COMPLEX IDEAS

Ever described to your friends and family what you do, only to be greeted with blank stares? Feel like you’re speaking in a different language when explaining your work? If the answer is yes, then this is the workshop for you.

Having a highly technical product or service can make concise communication to the mass market challenging. Technology, engineering and medical sectors have all cultivated their own jargon to enable concise communication among peers. But, once learnt, it becomes hard to forget. Building a message that communicates your technical information succinctly is vital for ensuring any audience can understand the true value of your work.

Whether you’re pitching an idea, pushing a product into a new market or looking for investment it’s crucial you get your message right. EatFishDesign is a design consultancy based in Leeds that communicates technical and complex information in a visually engaging way. Rowena, the co-founder of EatFishDesign will be leading a 3-hour workshop where we’ll go through exercises with you to distil your true message. We’ll also be giving tips on sustainable marketing and branding affordable for all, showing you the best ways to showcase your company.

Whether you’re thinking of starting a business, been going for a few years or a fully-fledged company, we welcome anyone who is tired of not being understood.

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