Beyond the Video Strategy: An Afternoon of Video Innovation (Sold Out!)

Event Details


Tuesday 25th - Tuesday 25th
2:00 pm - 4:30 pm
2017-04-25 14:00:00 2017-04-25 16:30:00 Europe/London Beyond the Video Strategy: An Afternoon of Video Innovation (Sold Out!) Duke Studios, 3 Sheaf Street, Leeds, LS10 1HD


Duke Studios, 3 Sheaf Street, Leeds, LS10 1HD

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Come along to an afternoon of video innovation giving you an insight into the current video climate and trends, what the future of video looks like and how to use the latest technologies and techniques to achieve your business goals.

Who should attend:

CMOs, Marketing Directors/Managers, Content Marketers, Video Planners, General Managers, MDs.
Anyone interested in using video to make money and grow their brand online.
With three leading technology companies lined up to speak, you will take away some key advice from the experts to ensure you get the best out of your video strategy and content.

Paul Greaves - CEO - ZiMovi

Find out the best techniques to enrich your video through innovative methods and tools that enable you to add features to existing video content and unlock its true potential.
Paul is excited to introduce VStreams – the best way to share video in an instant. Find out more about the VCodes around Leeds, playing a part in Leeds Digital Festival.
So, if your objectives are to understand and interact with your audience, measure your video’s performance, create user generated content, or manage sharing and distributing then you will take away valuable insight and innovative ideas to stay ahead of the curve.

Tim Mercer – CEO – Vapour Cloud

Tim will present on the challenges for businesses in terms of a Web RTC platform that is suitable and robust for business use to increase internal efficiencies through engaging more effectively with customers using enhanced web collaboration, voice-to-browser communication, and encrypted video conferencing.
Vapour is delighted to introduce Hollr – their new product which provides your business solution in terms of a Web RTC platform.
Plus how Vapour uses Zimovi within its business.

Adrienne Burns - Head of Owned and Earned Media – Summit

Adrienne will present the following:
Considering personas and content strategy for creating video
What works and what doesn’t – a few examples of customer focused video content
What to consider when looking for influencers
Importance of SEO and content marketing (including social) for video

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